Social Media Management Software - Zoho Social (2023)

Schedule unlimited posts, monitor what matters, and create custom-reports to analyze your social media performance with Zoho Social.

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Schedule Flexible scheduling that saves you time

Schedule your posts for times when your audience is most active. Choose from our best-time predictions, or create your own publishing schedule.

Learn more about publishing

(Video) How To Use Zoho Social | Free Social Media Management Software for Small Business

CalendarThe content calendar you always wanted

Visualise your content pipeline with an intuitive publishing calendar that lets you organize your posts the way you want. Spread your posts across time, and make sure there's never a dull moment for your audience.

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MonitorA monitoring dashboard that's sticky

Multiple listening columns help you stay tuned to everything that's relevant. Respond in real-time and engage with your audience as often as you like.

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AnalyticsThe best-in-class social analytics

Understand who your audience is and how they engage with you on social media. Go with pre-built reports, or create new ones from scratch based on the stats that matter to you.

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"I spend a lot of time in the training room, and I can’t stop to post something because I’m working. Zoho Social helps me keep all my social media channels really busy."

Jon Tromans

Digital Marketing Trainer

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"As a marketing manager, it makes my life a lot easier—to schedule content out, do all the reports and see what’s going on with each of our brands. It’s so nice to be able to do that all in one place."

Sheldon Maxwell

Project & Marketing Manager, C7D

(Video) Zoho Social tutorial 2023 | Social Media Management Software


Direct scheduling to Instagram? Check.

Grow your presence on Instagram. Publish your best visuals, monitor your favorite hashtags, and repost user-generated-content right from your desktop.

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(Video) How To Use Zoho Social In 2023 | Social Media Management Software (UPDATED)

Zoho Social for Agencies

Manage social media for all your clients with a single platform that's perfect for agencies. Set up your agency-branded social media dashboard and invite your clients to be a part of it.

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Social media management on the go

Create compelling posts, add them to a publishing queue, monitor your brand, and better manage your content pipeline—all while you’re on the move. Learn more

Build the best social media presence for your brands

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(Video) Social Media Management Software for Businesses & Agencies | Zoho Social

Frequently asked questions

  • What is social media management software?

    Social media management software is an application or software suite module that helps a company interact on social media effectively across multiple communication channels. Good software will help in the process of creating, publishing, scheduling, managing, and analyzing content on social media platforms, such as Facebook, Twitter, Instagram, Youtube, Pinterest, LinkedIn, and others.

    Why do I need it?

    Many businesses lack the time or resources to handle their social media accounts. However, this does not negate the need for social media management. People expect to be able to communicate with companies through social media. Social media can help your business reach your customers, gain valuable insights, and grow your brand exponentially. With each passing year, social media is only gaining prominence, becoming the most preferred channel of communication. Your business may be forgotten, lose consumers to competitors, or even miss out on new customers if you don't have a strong social media presence.

    Who is it for?

    From individuals and personal profiles, to small and large teams and agencies, everyone can use social media management software to help them manage their business across social media platforms effectively. In a nutshell, social media management software is for anyone who wants to improve their social media presence and ace the social media marketing game.

  • How do I evaluate social media management software?

    Here are some key points that you should consider when choosing a social media management software:

    • Technical assistance: Your ideal social media management solution or software should provide responsive and attentive technical support. Companies should give their customers the ability to reach out to them easily via email, social media, or even via phone, through the week. A solution that offers free support can be a good start.
    • Reporting and analytics: While all social media management services claim to provide insightful analytical reports, the quality of the actual information can differ. A solution that offers in-depth custom reports, reach, and impression stats, and help you understand your audience and track social media performance would be ideal.
    • Pricing Plan: A social media management solution should offer a range of plans for businesses to choose from, be inexpensive, and offer a free trial period so you can experience the platform before choosing to move to a paid subscription.
    • Transparent pricing and no hidden costs: With transparency comes trust, and that brings long-term customers and increases brand loyalty. It's crucial to have transparent pricing and ensure that there are no added or hidden costs.
    • Audience engagement: Audience engagement is essentially a mix of social listening and monitoring. This is a feature that many brands look for in their social media management software. Audience engagement allows you to keep track of brand mentions and engage with your followers on a regular basis.
    • User experience: You're almost certainly going to use this tool on a daily basis. As a result, finding a product that provides a positive experience for you or your team is crucial. Intuitive and easy tools are the best.
  • What are the key features of a social media management system?

    Here are some key features that should be included in any social media management system you select:

    • Easy scheduling

      Your social media management system should let you plan, schedule, and publish seamlessly. It should have advanced scheduling tools that tell you what the best time to post would be to reach your audience when they are active.

    • Social media monitoring

      It should help monitor core keywords, brand hashtags, product reviews, and other relevant information, as well as help you find new leads and keep an eye on what's being said about the brand you manage on social media.

    • Powerful social media analytics

      Your social media management system should be able to give in-depth visual reporting and analytics like custom reports, analyze page views, page clicks, and page shares, as well as feedback received, that will help you better understand your audience and analyze and enhance the effectiveness of your content.

    • Collaboration

      It should have collaboration tools/features that let you work with your team to brainstorm new post ideas, compare the performance of old posts, discuss reports, talk about who engages with your brand, and plan how to reply to incoming posts.

    • Seamless integration

      You may want to automate parts of your social media operations or transfer data between platforms. A good social media management solution should help you seamlessly include your sales and customers service teams so you can provide the best support to your customers and generate leads, thereby increasing revenue. When you have your social media connected with sales and customer service, you will be able to convert an unhappy tweet to a support ticket and loop in your service teams. You will also be able to view relevant CRM information and help your sales force close deals faster.

  • What are the benefits of using social media management tools?

    The advantages of adopting social media management tools include being able to handle all of your social media activities easily, such as planning, posting, scheduling, monitoring, and analyzing social media marketing tactics all from a single interface. Social media management tools help your brand plan and execute social media engagement more efficiently.

  • How can I manage multiple social media accounts?

    Using a social media management tool allows you to work on all your social profiles from one dashboard. It helps automate scheduling in advance and post content seamlessly. It also makes collaboration easy by allowing team members to edit posts, get approval on your drafts, and share copy ideas, all from a single tab.

  • How do I manage social media effectively?

    A social media management tool can help you automate your social media marketing. You may use them to schedule updates and get statistics on how your accounts are performing. By creating reports with metrics directly from your social media account, you can frequently assess if your social media marketing efforts are paying off.

  • What is Zoho Social? What social media platforms does Zoho Social support?

    Zoho Social is a social media management tool that helps businesses and agencies expand and grow their social media presence. From a single interface, Social can help you post, schedule, monitor, and measure your social media content across:

    (Video) Social Media Marketing with Zoho Social

    • Twitter
    • Instagram
    • Facebook
    • Google My Business
    • LinkedIn
    • YouTube
    • Pinterest
  • How do I get started with Zoho Social?

    Getting started with Zoho Social is easy. You could sign up for a 15-day free trial, and explore the powerful features of Zoho Social. You can choose from our Standard, Professional and Premium plans available on a monthly as well as yearly subscription basis. If you're a digital agency, you can try out our Agency or Agency Plus according to your business requirements. Select the option that best fits your company's needs and get started with Zoho Social right away. If you are dissatisfied with our service, you may cancel your subscription at anytime.

  • What makes Zoho Social stand out from its competition?

    Zoho Social is a complete social media management solution that assists businesses and agencies in expanding their social media presence. Here are some notable features that make us stand out:

    • Advanced scheduling tools like our SmartQ predictions tells you what the best time to post would be to reach your audience when they are active.
    • Our social monitor helps identify key phrases, brand hashtags, product reviews, and other relevant information, as well as helps you find new leads and keep an eye on what's being said about the brand you manage on social media.
    • Create publishing schedules that work best for your team. With Custom Queues on Zoho Social, set unique publishing time-slots for each day of the week, so your team never has to worry about scheduling overlaps.
    • The intuitive brand health dashboard will help you better understand your audience by giving you a snapshot of your engagement rate and analyze sources of traffic as well as the distribution of clicks across social profiles, thereby enhancing the effectiveness of your content.
    • Our powerful and seamless integrations with Zoho CRM, Zoho Desk and Canva help you generate leads fast and close deals faster, resolve customer issues faster by converting social updates to tickets, and create and edit visually appealing designs with ease.


Is Zoho a social media platform? ›

Zoho Social is a social media management tool that helps businesses and agencies expand and grow their social media presence. From a single interface, Social can help you post, schedule, monitor, and measure your social media content across: Twitter.

How does Zoho Social media work? ›

If your organization has social media profiles across Facebook and Twitter for individual products or services, Zoho CRM makes it easy to manage them by adding the profiles under a Brand. With a tighter integration with Zoho Social, Zoho CRM seamlessly synchronizes all your brand profiles and settings in real time.

Is Zoho Social included in Zoho CRM? ›

Zoho Social can be integrated with Zoho CRM to help your business generate more leads from social media and close deals faster. By integrating Facebook Lead Ads with Zoho Social, you'll be able to: Set up rules to automatically push Leads and Contacts from your social media channels to Zoho CRM.

Does Zoho Social have a free version? ›

Yes, it does. Once your trial period is over, you will automatically be moved to the forever free plan.

Is Zoho owned by Google? ›

The company remains privately owned. In 2017, Zoho launched Zoho One, a comprehensive suite of over forty applications. As of October 2021, Zoho One has been expanded to 50 applications. The following year, in November 2022, Zoho worked with more than 50,000 organizations in more than 160 countries.

Does Zoho work with Instagram? ›

Zoho Social helps you easily create and publish great-looking posts, stories, and reels on Instagram to build the best visual presence for your brand.

Is Zoho hard to learn? ›

Its interface is immediately intuitive, so it's easy to learn and use. You can connect other Zoho apps, even on the free plan, but paid plans get access to hundreds of apps. Zoho CRM's mobile app gives you quick access to your contacts, leads, notes and deals.

Does Zoho Social work with TikTok? ›

TikTok is here on Zoho Social, allowing you to connect your account, post videos, and schedule for later. Plan, collaborate, and publish without hassle to grow your brand's reach on TikTok with Zoho Social.

Is Zoho good for personal use? ›

Zoho Mail's Forever Free plan is ideal for small businesses and individuals. You can choose your own domain name and the plan can have up to five users. You also get 5GB of storage per user, which is reasonable for a free service but probably not enough for a lot of businesses.

What are the limitations of Zoho? ›

Maximum credit limit in a 24-hour window for each edition of Zoho CRM
EditionAllowed CreditsMaximum Credits
Starter5,000 credits + (Number of User licenses x 200)10,000 credits
Standard5,000 credits + (Number of User licenses x 200)15,000 credits
Professional5,000 credits + (Number of User licenses x 200)20,000 credits
2 more rows

Is Zoho cheaper than Salesforce? ›

When to choose Zoho CRM. With their plans generally being substantially cheaper than Salesforce, Zoho CRM is a great choice for small businesses that are looking for an affordable all-in-one solution.

What are the disadvantages of Zoho CRM? ›

Zoho CRM cons
  • Requires a lot of customisation to get started.
  • Limited customer support.
  • Forms aren't optimised for conversions.
  • Zoho offers a lot of features but the depth of their functionality proves limited as your demands increase.
Oct 4, 2021

What does Zoho cost per month? ›

The Professional plan for Zoho CRM costs $30 per user per month on a monthly plan. An annual plan would cost $20 per user per month.

Does Zoho charge a fee? ›

Insight: Zoho does not charge a fee for receiving online payments. However, the payment gateway does.

Can Zoho be hacked? ›

The U.S. Cybersecurity and Infrastructure Security Agency (CISA) on Thursday added a recently disclosed security flaw in Zoho ManageEngine to its Known Exploited Vulnerabilities (KEV) Catalog, citing evidence of active exploitation.

What big companies use Zoho? ›

The major Zoho CRM customers are Netflix, OLA, hotstar, Bose, Ducati, and Rain For Rent.

Why Zoho is better than Gmail? ›

How Zoho Mail is different from Gmail? Zoho Mail and Gmail have lots of comparable features. Although Zoho Mail offers less storage and spam filtering features, it does offer more in terms of customization.

Is Zoho better than Excel? ›

When assessing the two solutions, reviewers found Zoho Sheet easier to use. However, Microsoft Excel is easier to set up and administer. Reviewers also preferred doing business with Microsoft Excel overall. Reviewers felt that Microsoft Excel meets the needs of their business better than Zoho Sheet.

Who is the competitor of Zoho? ›

We have compiled a list of solutions that reviewers voted as the best overall alternatives and competitors to Zoho CRM, including HubSpot Sales Hub, Salesforce Sales Cloud, Freshsales, and Zendesk Sell.

Is Zoho good for marketing? ›

It helps to improve ROI and converts leads to recurring customers. Zoho Marketing Automation helps to attract visitors to the website, turn anonymous visitors into leads, and convert leads into loyal customers and retain them longer.

Is Zoho free for personal use? ›

Zoho's Free CRM Software - rich in features, free of cost.

Zoho offers a fully-featured free edition of its flagship CRM software. That's right–robust features for sales and marketing, powerful integrations, and secure cloud storage, all for free.

Does Zoho require coding? ›

Little to no coding needed

Low-code's intuitive drag-and-drop interface makes it easy for both non-technical users and developers to create applications.

What are the skills needed for Zoho? ›

What are the important skill set required for Zoho interview? As an interviewee it is important have knowledge of all the possible content of the field you are applying for. The major skills that they look for is programming languages like C, C++, C# & Java.

Which programming language is used in Zoho? ›

Deluge, Zoho's proprietary scripting language, can handle any task a developer may throw at it. With built-in wrappers and a powerful execution engine, it has evolved into one of the fastest and most flexible scripting languages available.

How many brands can I have in Zoho Social? ›

Zoho Social's Standard Plan lets you add 1 Brand and up to 2 Team members, while the Professional Plan and above let you add 1 Brand and 3 Team members, in your portal.

Does Zoho have voice? ›

The answer is "Yes!" Zoho Voice has an integration with Zoho apps via Zoho Telephony (PhoneBridge). Zoho Telephony is a single point of integration between Zoho apps and cloud PBX services including Zoho Voice and many other third-party services. Zoho Telephony is available in the Zoho One Marketplace.

Is Zoho a blogging platform? ›

Zoho Sites is a website builder that allows you to create websites without having to write code. There are a variety of templates to choose from and you can edit your site using a drag and drop builder. Zoho Sites has everything you need for your website, including the ability to add a blog to your site.

What type of platform is Zoho? ›

Zoho CRM from Zoho is a cloud-based customer relationship management (CRM) platform to manage the sales, marketing and customer support facets of business-to-business (B2B) and business-to-customer (B2C) engagement strategies.

What kind of platform is used in Zoho? ›

Zoho Creator is a low-code application development platform that helps you deliver web and mobile applications at the speed of your business. It's Zoho's version of aPaaS—an intuitive and secure environment for building applications from scratch, plus a wide variety of third-party integrations.

What kind of app is Zoho? ›

Zoho Creator is a low-code application development platform that helps you design, develop and run any business software you need.

What is Zoho used for? ›

Zoho CRM acts as a single repository to bring your sales, marketing, and customer support activities together, and streamline your process, policy, and people in one platform.

Why Zoho is so successful? ›

Zoho's success is its focus on scalability by unifying its CX platform horizontally and vertically means that more companies can be personal with their customers. Zoho has a plan for minimizing the adoption barrier of its operating system for business.

What is Zoho similar to? ›

Competitors and Alternatives to Zoho
  • Salesforce.
  • HubSpot.
  • SugarCRM.
  • Microsoft.
  • Oracle.
  • Sage.
  • SAP.

How Zoho is different from Salesforce? ›

Salesforce provides local support teams in the US and other countries and, being an industry standard, it also has a huge network of third-party consultants. Zoho, by contrast, relies more on peer-to-peer support, although it does allow subscribers to tap into enhanced support options at an extra monthly price.

Can Zoho be used for personal use? ›

2 users have this question. Yes. It would be great if there is a personal free offering. Every Zoho product gives the common man individual a chance to participate in the cloud-based offering and you start charging only when there is a business involvement in the same.

Is Zoho a no code platform? ›

Zoho Creator is a no-code low-code application builder that helps processes on both ends of the coding spectrum—from no-code to low-code and pro-code capabilities.


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